The Virgin Media O2 Business
Movers Index
How people are moving around the UK
and what that means for business
The Virgin Media O2 Business Movers Index is our quarterly report that dives into the latest UK movement insights from the past few months.
Built using aggregated and anonymised UK movement data collected by O2 Motion, coupled with surveys of businesses and consumers, it highlights key trends and insights about the behaviour of the British public and businesses.
Q1 2024 edition includes annual trends:
- 92% of companies enforced some form of in-office policy to bring staff back to the office. 4 in 10 companies are back to five-day office weeks.
- 55% reported a boost in mental health attributed to the in-office work environment.
- The cost-of-living crisis prompted 49% of shoppers to become more budget-conscious and 19% of Brits tried second-hand shopping apps for the first time.
- 27% of Brits increased their use of public transport.
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Want more from the Virgin Media O2 Business Movers Index?
Check out our past editions:
Want to know more about O2 Motion or talk to the team behind it?
Our O2 Motion team of dedicated data engineers and data scientists painstakingly scour through anonymised and aggregated data on population movement captured by O2 mobile events on a daily basis to compile the Index insights.
Using O2 Motion can help you understand your customers better with meaningful and actionable insights from one of the UK’s largest and most accurate data sets.
